What is ASMR? How ASMR videos can help with relaxation and sleep.

Is your feed filled with whispering, finger-tapping or other tinkling sounds? It’s only natural to wonder what they mean and why many enjoy these sounds and videos. Some even claim these ASMR videos help them relax or sleep restfully.

Sleep Foundation reports 80% of people who experience ASMR media have noted a positive effect on their mood with benefits lasting several hours post using ASMR. And about 41% of ASMR users with chronic pain said ASMR helps with pain reduction for up to three hours after using ASMR media.

So, what do the hours-long ASMR compilations on your feed mean?

What is ASMR?

According to the National Library of Medicine, ASMR is a newly coined abbreviation for “Autonomous Sensory Meridian Response.” Colloquially, ASMR is also known as “brain tingles.” It is used to describe “an internal sensation of deep relaxation and pleasant head tingling which is often stimulated by gentle sounds, light touch, and personal attention.”

But not everyone experiences ASMR. In a study conducted by the National Library of Medicine, 81% of participants said they experienced ASMR in the past.

The sensations produced by ASMR in people differ from person to person. Some might feel a particular trigger more than others while some may not feel anything at all, according to Newsweek. This is largely linked to the different personalities of people and environmental factors that possibly cause them to react differently.

What do ASMR videos do?

ASMR videos consist of simulating sensory content such as whispering, crisp sounds, slow movements and personal attention. These varied media trigger the ASMR response in many, causing the person to relax, be comforted and even fall asleep.

Does ASMR help you sleep better?

According to the Sleep Foundation, there’s not a lot of scientific evidence that attests to ASMR as a sleeping aid. Much of the evidence claiming ASMR helps in improving sleep or sleep disorders is anecdotal. However, it’s not a far-off claim, Sleep Foundation says, that brain tingles can help some people sleep better.

Since ASMR appears to activate regions of the brain associated with calming, sleep-inducing hormones like dopamine and oxytocin, ASMR could possibly help some users sleep better.

Sleep is the second most common reason among users to seek ASMR videos and audio clips.